Sunday, November 15, 2015

How Rosalique is Changing the World with their packaging

For many, red skin and erythema has been a problem.  Rosalique has provided a solution to this, with a unique variety of skincare options to conceal the redness, and soothing the skin with gentle, healthy ingredients. They also contain UV elements too, to prevent damage from the sun. Rosalique wanted luxury packaging for the 3 in 1 anti-redness formula that they’re planning to sell. The goal of this was to have a gift box that held the face cream, and also the Miracle Brush, which was a cruelty-free brush that’s good for application of such. The elements within this would hold all of the items, and with the perfect size and lid, it showcases everything with a unique, beautiful style. 



The lid is adorned with silver foil logos, which brings this box to life, adding a bit of sophistication and luxury that Rosalique desired to create some high-end products.  With an attractive sleeve printed over the box, providing ample product information and space, it ensured customers had everything they could need, right at their fingertips. 

Strength, Sustainability And Style 

The biggest thing that Rosalique wanted was sustainability, as this was something that mattered to them.  the rigid gift box that their product comes in showcases this.Made from 70% recycled materials on the box itself, and the sleeve being 100% recycled after you use it, it’s certainly something that really offers a unique product. 

But even so, with this sustainability in place, it’s hard to really throw this out, because of how pretty they are, and the lovely box is great for other uses. Rigid boxes are the perfect way for a lot of packaging brands to showcase everything that they have in a visually stunning, protective manner. Because of the thickness, this structure won't collapse or bend. They feel quite “expensive” when you touch them, and protect the products in them, making them luxurious, and the right type of item for all of your needs. 

Needless to say, Rosalique was floored when they first got this packaging back, as it showcased everything that they could possibly need and more. Since then, their skincare items have not only helped others, but they also brought with them another unique benefit.  They provided a means of sustainability that can’t be matched by anyone else 



For many people, sustainability is something that’s not talked about enough, but with the right packaging, it makes a difference. 

How Brands Can Harness this.

Obviously, this is but one of the many stories that are out there. Luxury brands, especially cosmetic ones, should take into account these different factors and provide for themselves the right type of item that fits all of their needs. Getting a box with the right, strong packaging for the time protects it from further damage and problems.  It also offers a bit of luxury at a unique price, as this is something that doesn’t need to cost a ton, but it will be there for them to use.



The biggest thing is looking at your packaging from a different lens.  You need to focus on sustainability, and the overall results of the different packaging that you’ve put in place.  New brands and packaging can benefit from this, as it will help with the overall effects of such. 

With the right packaging, you’ll be able to shine. Customers want to see high-quality, useful packaging that’s good to Mother Earth.  With this type of packaging, you can provide just that, and give the people what they need, so they’ll come back for more.


Upgrading Your Gift for a White Elephant Exchange

Well, it’s officially that time of year when you have to start thinking about what you’re going to bring to your family’s gift exchange....